Microsoft introduced the "social" version of Bing

Microsoft tries to make its search engine popular, and this, I must say, she manages. In any case, the market share of search is growing, although not exponentially. In order to attract more users, the Corporation adds a search service with new features. This time it was decided to add search to Facebook.

As the social network — a huge number of users, the search engine from Microsoft can attract some of these users, taking them from the other search engines (read Google).

When you search for a specific request, Bing now shows in a separate column positions of a user's friends in Facebook that are relevant to the query (of course, that shown and the accounts of these friends). It is unclear how such a function may be popular, but developers are pinning great hopes on it. By the way, not so long ago, Google complained that Facebook is a closed sector Network, in which a huge amount of information, and this information is only in this closed world.

In Bing, in addition to new social functions, there are other updates. In particular, the search results page is divided into three parts. The first is the usual search results. The second part is a Snapshot, this column may help to further Refine the search query. Well, and the third column is the already mentioned social results.

Of course, if the user is not registered in Facebook, the new feature will not normally work. In addition, the user can have Bing to work with the new functions must be an account in Windows Live. In this case, Bing can find and friends on Windows Live.

Experts believe that the social features of Bing are both the advantage and disadvantage of search service. On the one hand, social media users may be the "new blood" for the search engine, and it's fine because Bing will increase its share in the search market. On the other hand, the condition of having two accounts for users of Bing can be considered a disadvantage.

Via cnet

Article based on information from habrahabr.ru